Al Siesta highlighted the significance of “50-50” clashes, as he prepares for Kold Wars 2 Battle 2 in Minsk on Thursday night.
Siesta Boxing Promotions returns with former world champion Eduard Troyanovsky headlining the card against the experienced Renald Garrido.
Super Middleweight contender Dmitrii Chudinov, who lost his WBA interim crown in a twelfth round stoppage to Chris Eubank Jr in 2015 clashes with unbeaten Londoner Germaine Brown.
Thursday’s show live on Fite TV in the UK follows up Kold Wars 2 Battle 1, which saw Russian middleweight Andrey Sirotkin stop Grant Dennis in the eighth round earlier this month.
And Siesta, who worked as a matchmaker prior to lockdown has vowed to deliver evenly matched contests.
“I am trying to do 50-50s all the way because boxing is getting boring,” Siesta told Pro Boxing Fans.
“It’s been getting boring because the mismatches are everywhere apart from main events and even main events are predictable.
“I think we need to deliver fireworks and I’m not necessarily working with the most famous fighters I work with the second, third and the fourth tier of the fighters, but I guarantee 50-50s.
“On the high level, competitive, top 100 really well evenly matched and this is my ethos. I’m the people’s promoter aren’t I.”